You never get a second chance to make a good 1st impression.
Your business card is quite often the first thing a prospective customers sees.
You’re probably handed business cards all the time. Do any of them make a real impression on you? Do you keep them? If you keep them do the cards still look good weeks down the line? Probably not!
Now imagine if you had been given a high quality plastic card. A card that looked as crisp as the day it was made not all dog eared & tatty. Would you throw away a card that felt like a credit card?
Most companies are looking for every advantage they can get against their competitors – stand out from the crowd?